How to Get Likes and Followers on TikTok in 2023

TikTok is no longer a newbie in the social media world; with more than a billion users, it is a sizable social media platform. Therefore, TikTok influencer marketing continues to rise in popularity. It’s time to start taking your TikTok presence seriously and building your brand if you want to get noticed and get paid to work as a brand ambassador. 

How? This article covers 10 ways to get likes and followers on TikTok in 2023.

10 Ways to Get Likes and Followers on TikTok in 2023

1. Understand Your Target Audience

The first step in gaining new followers is to learn as much as you can about your current ones. What sort of content is desired on TikTok? Do they prefer artistic vlog-style clips or instructional videos?

You will have access to enough insights if you have a business account on TikTok, which can help you learn a lot about your audience. Look at who follows you and engages with your content to learn more about them and their interests. Then continue to do that! Your target audience will engage more fully the more content you produce for them specifically.

2. Improve Your Video Quality

Note that if your videos have subpar sound or video, viewers will be inclined to skip them. Purchasing a ring light or small microphone, depending on the type of content you create, could work wonders for enhancing the quality of your videos. Finding a quiet, well-lit location to shoot is a simple way to improve the quality of your video.

3. Jump On Trending Songs And Sounds

The use of trendy songs is important, as there’s a reason why these songs are popular. The algorithm will favor any content you create with popular sounds, so using them is a simple way to increase the number of people who see your videos. You can use the tracks that the TikTok app recommends when you shoot a new video or look for trending songs in the Discover tab. Of course, you should not just partake because something is popular, you should make sure it pertains to your audience and niche.

4. Make Use Of Trending Hashtags

Hashtags are crucial for promoting your content on TikTok, just like on every other platform. You can increase your chances of showing up on users’ For You Pages by using trending hashtags and making videos that fall in line with them. 

You can either: 

  • Look at other creators in your niche for inspiration if you’re unsure of what hashtags to use or
  • simply type “#” when creating your caption to see what popular hashtags appear.

5. Create Videos That Stands Out

Following trends will indeed increase your audience. However, you must also produce unique content, such as videos, to stand out from the competition. What do you offer your followers that they can’t get elsewhere? To make something your own, try giving it a special twist on a trend.

6. Duet And Stitch

Spend some time and effort interacting with brands and other creators on the platform through the duet or stitch features, where you take an existing TikTok video and add your take to it; this is one of the best ways to go about it. If you duet a video, you’ll probably be added to the “For Your Page” list of viewers who follow the original creator, which is a simple way to gain new followers if you’re in the same niche. 

7. Connect With Brand Via Branded Hashtags.

Likely, at least one or two of the hashtags that are currently trending on TikTok are brand-related. As part of a marketing strategy, businesses will invent hashtag trends and challenges and support them financially. Get noticed by brands by participating in these hashtag discussions, especially if you want to collaborate with them in the future. The process is as simple as researching a hashtag, reading what other creators have suggested, and adding your creative spin.

8. Enjoy It

To avoid sounding corny, having fun is what matters most in the end. Your videos will indicate if you take your TikTok presence too seriously. However, if you simply produce content that you are passionate about and that you love, that positive energy will permeate the screen. When you’re having fun, you’ll naturally be producing interesting content that viewers want to see, and then likes and followers begin to stream in.

9. Post At The Correct Moment

You probably shouldn’t be posting new videos at 2 a.m. if you want people to see your content. When your followers (and potential followers) are up and scrolling through the app, that’s when you need to be posting your videos. Fortunately, if you have a business account, tracking that information is very simple. You can find follower activity in the Business Suite section of the app, which displays the precise days and hours your followers are most active on TikTok.

10. Buy Organic TikTok Followers & Likes

One of the easiest ways to get followers and likes on TikTok is by buying them on TikTokStorm. So buy from them, as they give you access to features like: 

Quick Delivery

No one can deliver orders as quickly as they can, as their work is always completed on time!

24/7 Support

When it comes to customers, communication is their top priority. You can always contact them for assistance and solutions.

Organic Followers 

They offer organic followers, which are real TokTok accounts that will follow your page. 


They take the privacy of both clients seriously. Data leaks and security breaches are never acceptable.

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